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Second edition of Windmill Festival – ‘India’s First International Children’s Festival’ to be held in Mumbai on January 14th and 15th

Posted on by Aditi Malhotra

Windmill Festival – ‘India’s First International Children’s Festival’ is back with its second edition, and is scheduled to be held on January 14th and 15th, 2017 at Reliance Jio Garden, BKC in Mumbai. The festival is a joint initiative of Event Capital and Tribe Asia. Windmill Festival, aimed at children of all age groups, has something to offer for everyone – from toddlers to pre-teens and the parents too!

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What sets Windmill Festival apart from other children’s festival is the content curation in place. The festival would include aday care centre, play areas, centre for robotics, centre for art, workshops, music and sports arena, and much more, all categorised to suit the needs of different age groups of children.

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Speaking about the genesis of the festival, Mr. Swaroop Banerjee, CEO, Event Capital, said, “Tim Hortons Festival in Canada, Easter Bunny Festival in Sydney, Cangary, Edinburgh, LA, Singapore and now even the Middle East celebrates the Kids Genre in the most professionally curated manner. The Edinburgh festival of Science came to Bangalore;theatre productions are making their way here with ‘Beauty and the Beast’ leading it. There has never been a better time for the Kids Outdoor Entertainment segment.The first edition of the Windmill Festival in Bengaluru saw over 6,000 families make their way to what was a truly internationally curated format, Mumbai makes it mainstream for us. Nowhere in the country, has a bracketed age festival focussed on 0-3, 4-7 and 8-11 years as a core.”

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Mirza Baig, Director IP, Tribe Asia, said, “Windmill Festival was started with a vision to make it a global property. Windmill Festival came to the audiences at the right time, and the experience was overwhelming for the first year in Bengaluru, with the focus on getting children outdoors. The festival saw families come together for spending quality time with kids, and for once the parents focused on ‘what the kids wanted over this weekend’.”

For the second edition of the festival, India’s leading online parenting platform, MyCity4Kids.com has come on-board as the ‘Online Parenting Partner’ of the festival. Commenting on the association, Banerjee added, “MyCity4Kids (MC4K) and my friends Vishal and Prashant the founders showed great faith in us the first year as partners, this year we take the partnership more seriously than ever and pave the way for the next three years with MC4K. I personally believe there is nobody in the segment as diverse, as informed and with such foresight equipped to deal with online parenting as a platform. We are proud to announce this partnership with them.”

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Prashant Sinha, co-founder and COO, MyCity4Kids, said, “We at MyCity4Kids are really excited to partner with the second edition of Windmill Festival, which is a first of its kind experiential festival for the entire family. We will be delighted to promote the festival with our 6 million mums and 2,000+ blogger community, and provide the online ticketing platform for the event.”

Entry passes for the Windmill Festival will go live in December 2016, and will be available on MyCity4Kids.com and ticketing platform, Insider.in.

About Event Capital

Event Capital is one of India’s fastest growing live event IP specialist company. A Laqshya Group Company, Event Capital was founded in 2013 by Mr. Deepak Choudhary in partnership with Mr. Alok Jalan (founder of the Laqshya Media Group). Over the past three years, Event Capital has curated and executed various live event IPs across genres like kids, music, fashion, lifestyle, trade and education.

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Event Capital has successfully created and acquired over 15 iconic live event IP brands including the Bollywood Music Project, Windmill Festival, Bike Festival of India, India Kids Fashion Week, Manifest, The Edutainment Show and Fulcrum Awards. With its bouquet of global festivals Event Capital speaks to over 20 million urban Indians and Millennials directly or Indirectly.

About Tribe Asia

Tribe Asia is in the business of producing, conceptualizing and curating global consumer engagement initiatives and live intellectual properties for brands, promoters and investors. We specialize in the design and delivery of high quality live communications. What will differentiate us is our own network of collaborations around the globe that help us in bringing to our clients’ clutter breaking and new age technology for their experiences.

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Worried about skipping meals..don’t be..My Daily Meal is the solution! Future of Food is Here!

Posted on by Aditi Malhotra

Given the stressful lifestyle we all have these days, skipping meals almost becomes quite frequent in our daily lives. But end of the day, we all know the harmful affects of skipping meals on our overall health, but despite knowing this fact, we tend to oversee it and also sometimes the situations just don’t allow us time to have a peaceful meal. So do we have solution…? yes we do, My Daily Meal is a revolutionary product that has been launched to stop you from skipping meals and eating junk food in your busy schedules. myDaily Meal is a Perfectly Engineered Meal Replacement Shake that provides exact nutrients including Proteins, Carbohydrates, Fats, Minerals, Vitamins and Fiber as required by your body in 1 meal. This gives perfect nutrition to your body within 1 min. It has been founded by Four Fountains De-stress Spa (www.fourfountains.in) team. The co-founders are Anurag Kedia, Saurabh Garg and Sunil Rao.

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“We believe that this is the real food-tech. While most of the players have been working around logistics and delivery, myDaily Meal is working on the real scientific aspect of food to make sure that you get perfect nutrition anytime, anywhere in few seconds. In our busy lives we end up either skipping a meal or eating junk food due to lack of time at least 10-15 times in a month. This positions “myDaily as a perfect solution to this urban problem” said Co-founder and Business Head Saurabh Garg, who is an IIT Bombay and IIM Ahmedabad Graduate with almost a decade of experience in healthcare with Four Fountains De-stress Spa.

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How did it start?

“myDaily started as a project to solve the problem of quick, convenient and healthy meal in our busy urban schedules. As entrepreneurs, we as well as people around us, were struggling to get the right nutrition in our tight schedules. And very quickly we realized that it is a problem faced by people well beyond the start-up world. Almost any working professional in today’s fast paced life has to face this problem multiple times in a week”, said Saurabh.

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Science behind it

myDaily Meal got together with a team of formulators and under the guidance of Dr. Ezhil Arasan, an ex-Dr. Reddy’s Research Scientist and a consultant with various nutraceutical and nutrition companies, myDaily was formulated. “The single guiding principle was that it should be ‘The Healthiest Meal Possible’ and should replace any meal completely giving entire nutrition as required by the body. It makes you full for the next 4-5 hours till your next meal”, says Sunil Rao, Co-founder, who is an SPJIMR Alumnus with almost a decade of experience in healthcare marketing.

“It took more than a year to get the product right. We started with looking at the entire 334 pages of Recommended Dietary Allowance by Indian Council of Medical Research and doing various analyses to get the nutrition requirements. Then came the lab samples and post tens of iterations and hundreds of tasting sessions we have a product that we are really proud of. Saurabh was very particular that the product should taste great while having perfect nutrition profile”, says Dr. Ezhil Arasan, the scientific mind behind myDaily.

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What does it contain?

Each pack of myDaily – The Perfectly Engineered Meal Replacement Shake has ¼th of your daily nutrition requirements including energy, proteins, carbs, fats, fiber, 12 essential vitamins and 13 important minerals. It has no added preservatives, artificial colours and is completely transfat free. myDaily is prepared using ingredients of natural origin. All the ingredients contained in the formula are essential nutrients needed by the body on daily basis. These ingredients are deemed safe by Food Safety and Standards Authority of India (FSSAI) and are not known to cause any side effects.

“myDaily Meal comes in a pack of 115g that just needs to be mixed with 350 ml water and the perfect meal is ready in less than 1 min. It is a unique product with perfect nutrition and convenience coming together. It is manufactured at a 3P location in Himachal Pradesh. It meets all stringent quality standards as required for a food product”, says Anurag Kedia, Co-founder, who is also an IIT Bombay and IIM Ahmedabad graduate.

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The Future

The firm has an ambition to grow aggressively in the near future. It is a real problem that affects millions of people everyday across the globe.

“myDaily has immense growth potential. The market size for skipped meals itself is more than $10 bn in urban India. Apart from it being a business opportunity, we feel that skipping meals is a genuine problem as it leads to various health issues. In the short term we would focus on selling myDaily through all Four Fountains outlets, select modern trade outlets and online through our website and marketplace partners. We would also look at some strategic alliances. We have already started getting enquiries from markets like Philippines, Vietnam, Indonesia etc. This is a problem that is a global problem and we feel that we can definitely look at a global brand with myDaily”, says Saurabh.

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I recently tried both Chocolate and Vanilla flavours and loved them. They were very filling as well and I know for sure that if at all now I am bust in meetings or traveling, My Daily Meal is going to be my saviour and companion, so that I don’t miss out on the required nourishment. I even went a little experimentation with the Vanilla flavour and turned it into a nice strawberry smoothie by adding strawberry crush to it.

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Do try them out and I am sure you will love them. They are available on their website and also on Amazon, its priced at Rs 175/- for a single use pack.

 

Ambience Fashion Weekend- A truly delightful experience..!!

Posted on by Aditi Malhotra

The Ambience Group has crafted some of the most exciting, enduring and profitable shopping and leisure destinations in the National Capital Region. Ambience Malls are widely popular amongst the residents of Delhi-NCR. Lifestyle, leisure, shopping and entertainment make them the perfect destination for any urban Indian, housing International brands like Marks & Spencer, H&M, The collective, Thomas Pink, Gap and many more.

Being a pioneer in an ever-evolving retail industry, Mr. Arjun Singh Gehlot and Mrs. Shahista Gehlot have outdone themselves by introducing and launching yet another property called ‘ The Ambience Fashion Weekend- 2016’- This event was conceptualized and  hosted by them.

This was a two day extravaganza that promised to take Fashion & retail to the next level and it truly did just that.

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‘The Ambience Fashion Weekend’, began with a bang! The Fashion show opened with brands like Marks & Spencer, Scullers, United Colors of Benetton, Creyate, Fab India, Gems, Satya Paul, Trends and was choreographed and presented by Fashion Guru- Prasad Bidapa. Latest trends of High-Fashion were displayed by International Retail giants and popular Indian Brands. I personally loved the Satya Paul and Fab India collection. I couldn’t get my eyes off those elegantly draped sarees that the models carried with a lot of finesse. The collection by UCB showed a lot of vibrancy and I am sure the youth will love it.

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Specially abled Jeet Kaur also walked the ramp inspiring others for keeping their hopes alive and believe in themselves.

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Adding glitz and glamour to this night dedicated to Fashion- ‘Barfi’ and ‘Mein tera Hero’ Bollywood actress Ileana D’Cruz walked the ramp as the showstopper and looked stunning in a Marks & Spencer outfit.

 

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Day two, witnessed an impressive line-up of ace Fashion Designers of the country, like Ashima-Leena, Rimple & Harpreet Narula, Rina Dhaka and Pernia Qureshi.

The show started with International Brands like Scullers and Marks and Spencer displaying their exclusive collections and the show for the Indian Designers opened with veteran designer Ashima-Leena displaying her Couture collection Mehr-un-nissa inspired by the Mughal era. Ashima-Leena’s collection was breathtakingly beautiful, wearing their collection would be like a dream come true.

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Delicate and Classy are the two words that define Pernia Quereshi’s collection and her own persona as well.

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Pernia Quereshi’s Collection
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Pernia Quereshi’s Collection
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Pernia Quereshi’s Collection
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Harpreet Narula and Rimple’s collection was great as well. Beautiful embroideries were the highlight of the collection.

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Rimple and Harpreet Narula Outfit
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Rimple and Harpreet Narula Outfit
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Then the show witnessed a smashing closing by Designer Rina Dhaka with Bollywood heartthrob Karishma Kapoor walking the ramp as her showstopper!

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I loved this event every bit and it was a mind blowing experience to see so many brands and designers under one roof. The event was followed by a very happening after party at Kylin Sky Bar at the Ambience Mall and everyone was seen enjoying the moment.

India’s Captain Cool MS Dhoni meets the #SevenOnJabong Contest winners in New Delhi

Posted on by Aditi Malhotra

Fashion and sports enthusiasts got a spectacular treat  as India’s leading online fashion portal, Jabong and recently launched Active Lifestyle Brand Seven by MS Dhoni, hosted an event with the modern-day cricketing legend and India’s One Day International cricket team captain MS Dhoni himself. Mahi was in Delhi to meet the winners of Jabong’s contest to promote the addition of the freshest active lifestyle brand Seven by MS Dhoni to its portfolio. Seven, which is also the jersey number that Dhoni sports on the cricket field, offers running, training and active lifestyle footwear and apparel for both men and women, is now available on Jabong from a price point starting from Rs. 500 up to Rs. 4999.

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The event began with the MC interacting with the audience through a cricket quiz and some active lifestyle engagements where in lots of tee-shirts from Seven and vouchers from jabbing were to be won. It was indeed a fun session.

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And then the man himself walked inside the room and there were loud cheers everywhere as people went crazy on just seeing the captain of India Cricket Team walk inside.

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He was asked on his idea behind bringing up the brand and here is what he had to say

Dhoni felicitated the seven winners of the online contest along with Mr. Arun Pandey, Chairman & MD of Rhiti Group (parent company of Seven) and Rahul Taneja, Chief Business Officer of Jabong. Speaking at the event, M.S. Dhoni, Brand Ambassador-Seven told his fans, “Seven has been my lucky number. I was born on the seventh day of the seventh month. I became the captain of India’s ODI team in the seventh year of the twenty first century. I am happy to be sharing my lucky charm with you with my brand Seven by MS Dhoni. Fitness has always been one of my top priorities and is ingrained in the brand ethos of Seven. The SEVEN ambition is all about making fitness an intrinsic part of every city, every town, every school, every home.  In my opinion, you don’t have to be a professional athlete to take your fitness seriously. All you need is the motivation to lead an Active Lifestyle.”

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Rahul Taneja, Chief Business Officer, Jabong, said, “Sportswear is one of the top selling categories on Jabong for many years now and we are excited to offer Seven by MS Dhoni to our discerning shoppers. India has never had a more successful captain and Mahi’s grit and dedication is evidently the hallmark of the brand Seven, which fills in an essential value gap in the active and health-conscious lifestyle category. We are also excited about Rhiti Group’s plans to continue to launch even more innovative designs and technology-driven products in future and will keep expanding our assortment with the latest in sports fashion.”

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Arun Pandey, Chairman & MD, Rhiti Group added, “We are delighted to associate with Jabong as India’s leading destination for lifestyle and sport brands. Jabong’s top-notch product curation and audience fits perfectly with Seven’s positioning and the initial promotional launch pilots have yielded a tremendous response. We are very excited with this partnership and look forward to a long innings with Jabong.”

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Jabong is known for having introduced a multitude of sports brands in India in the past. As one of India’s top online sportswear destinations, Jabong also regularly engages with its youth-centric audience through its exclusive partnerships with top sporting events such as the Airtel Delhi Half Marathon, Standard Chartered Mumbai Marathon, NBA Jam, 5×5 Turf War among others.

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Mahendra Singh Dhoni has made his way into the hearts of millions of fans all over the world with his enviable list of records. He is the first captain in the history to win all three ICC global events, the first Indian captain to win 100 ODI matches, the first Indian wicket-keeper to hit a double hundred in Tests and the first Indian wicket-keeper to complete 4,000 runs in Test cricket. He also holds the records for the highest score by a wicketkeeper in a One Day International, the most number of dismissals in ODIs and Tests by an Indian keeper, the highest number of centuries while batting at Number 7 in ODIs, the highest number of sixes in international cricket as a captain, the most stumpings in international cricket and the most T20 international matches won as a captain.

See here the message he has for the youth today..

About Jabong

Jabong is a major fashion multi-brand e-store that offers a wide selection of over 350,000 products across footwear, apparel, jewellery and accessories categories. With more than 1500 international high-street brands, sports labels, Indian ethnic and designer labels and over 150,000 styles from over a thousand sellers, Jabong brings to its customers the latest trends from across the globe. Its “Be You” campaign highlights individuality, emphasizes the freedom to be a leader and promotes one’s own sense of style.

About Seven by MS Dhoni

Seven, a fitness and active lifestyle brand, fosters the free spirited youth of today and lives by the principle of revolutionizing the democratization of sports and re-infuse the true spirit of sportsmanship for a healthy lifestyle. Spread across various fitness categories of running, training and lifestyle sport, the collection encompasses a wide range of running and training footwear, apparel and accessories for both men and women. Each Seven’s product incorporates industry’s latest technologies across categories and blends to be a perfect combination of style with comfort. For more information, visit www.7.life.

About Rhiti Group 

Mr. Arun Pandey in New Delhi founded Rhiti Group in 2007. This group has companies involved in the business of sports talent marketing, sports event management, film & entertainment and active lifestyle retailing. RS Seven Lifestyle (P) Ltd is the retailing arm of the group, which offers active lifestyle products in the market under the ‘SEVEN by MS Dhoni’ brand.  For more information about the group, visitwww.rhitisports.com.

 

Manyavar appoints ace cricketer Virat Kohli as its official brand ambassador

Posted on by Ikreate Passions

Manyavar, India’s leading brand in men’s ethnic wear, announced the appointment of cricket icon Virat Kohli as the official ambassador for the brand. Youth icon Kohli will now feature in all the print and electronic media campaigns of the company for the next two years.

Virat Kohli is one of the biggest names in Indian sports – carrying the respect of the country to the world. Kohli is a hero on and off the field who connects with Indian youth and has earned accolades and respect through his hard work and brilliant performance- a philosophy which the brand Manyavar stands for!

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Speaking about the association, Mr. Ajay Modi, Director, Manyavar said, “We are delighted to have Virat as the ambassador for our brand Manyavar. He is a role model for the youth and the perfect fit for what the brand is trying to convey. Also, Virat has strong national appeal and he is the most relatable figure for the audience that Manyavar is targeting. We look forward to the partnership and are confident that this will be a mutually rewarding association.”

Virat will be seen in the new ad campaign ‘Aadha-Aadha’, that highlights that the essence of marriage all is about sharing, and this should start right from the expense of the wedding function. The commercial features Virat as a groom talking about how wedding is an expensive affair and everything needs to be done in style, the expense will however be shared between the bride’s and the groom’s sides. The ad questions the age-old concept that wedding functions should be organized and financed by the bride’s family only. When two young people have decided to share their lives, the expenses of the ceremony should also be shared. The campaign starts from 4th November and will run till 1st week of December, 2016.

Manyavar is one of the best retail brands when it comes to celebrations, the ethnic way. They have evolved as per the fashion trends and offer customers ethnic wear for every occasion in their lives. Manyavar has over 400+ stores across the country.

 

About Manyavar

In 1999, Mr. Ravi Modi created a family business that re-invented men’s ethnic wear category. During its evolution, it became synonymous with wedding wear and as one-stop-store for grooms and men of the family for functions big and small. As more and more variety was added to the range, the brand became

popular for occasion wear – from weddings to festivals, Rakhi to Roka. Today Manyavar is India’s leading Celebration Wear brand for men.

Timeless and iconic attires have cemented its reputation across the world with a commanding retail presence of 400+ stores including 60 flagships and 12 international stores across 160 cities in India, U.S.A, Bangladesh, U.A.E, Nepal and Saudi Arabia.

Manyavar dresses the world’s elite with finest Indian elegance. The collections include exquisite Sherwanis, fine Indo Westerns, royal Band Galas, Jackets, Kurtas and matching accessories for life’s celebrations. Kid’s Ethnic and Fusion wear are also on offer.

Manyavar is a family of over 1800+ direct employees, 250 franchise partners and 1 belief – Earn Your Respect

Need a cool WhatsApp Status.. Check This Out…!!

Posted on by Aditi Malhotra

We all know this is the generation who expresses its deepest emotions through status messages on Facebook and WhatsApp, but sometimes finding the correct words to showcase your innermost feelings becomes a challenge. You know what to say but don’t find the right words, so what do you do..?

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Well Well, www.whatsstaus.com, has understood the plight of the youth and have come up with this interesting site which uploads new status everyday. Also they are more interesting because they have a two-way communication, where in a person can also write status messages for them and earn too, isn’t that a really cool deal. And if you are not a writer, don’t worry, a panel of more than 250 writers, have put in status messages under 60 categories for you to choose from. So whether you are happy, sad, in love, heart broken, or in a funny mood, their is a wide choice of status messages for you under each category.

“My love is a commerce based on single entry system”

“If you live in future, you will be anxious or have expectations or will have fear. To overcome all these, live in the present moment.”

“Expectations kills joy. For complete happiness, accept people and situations the way they are. Do not have any expectations.”

These are some of the interesting status messages that I came across on the site and I am sure there is a lot to explore as they have already published around 6000 status messages.

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So what are you waiting for, log on to www.whatsstatus.com and give your friends a solid competition when it comes to putting unique status messages. I am sure they would all want to know your secret to great messages.

Looking for Pre-Wedding Shoot… Meet the Expert…

Posted on by Aditi Malhotra

Going with the trends, pre-wedding shoots have been an in thing since long now, but innovations in the same is something every couple seeks. You don’t want your pre-wedding shoot to be done in a similar manner as of a friend of yours, you would always want something different, something exciting and innovative. This difference and innovation is a job of an expert, a photographer, a studio that takes up the challenge of making your shoot a memorable one.

Let me introduce you to one such company and the guy who owns it, so that you don’t have to boggle your head on who you need to hire for your pre-wedding shoot.

White Frog Productions is a well known name in the field of TV, Films, Wedding Photography and Ads. It is a creative agency which was founded on 2013 by Kunal Khanna. It is located in New Delhi. They are passionate about Cinematography & Photography.

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White Frog Production team believes in hard work and giving best results to the clients. Their corporate clients are :- GROFERS, NIKON, ZENICA CARS, COSCO SPORTS etc. They have done many shoots for fashion like Worlds of Wonder, Diacolor jewels, TACFAB fashions, SahibaTextiles , Rajdeep Ranawat (FASHION DESIGNER) etc. They also shoot for high profile Lounge, Pubs and Bars like CLUB BW, Skooter, Hype, The town house cafe etc. They have an experience of Live Events, television production, filming and they worked for companies like TV Today Group, NDTV, CBS Love, UTV, Network 18, the team has its clear focus in delivering results and products that help to radiate their positive energy across the entire visual-communications space. The experienced team at White Frog Productions thinks with their customer hats on, delivering customized solutions tailored to every client’s need.

White frog productions pre wedding shoots are also getting more innovative day by day. They love to click the best moments of a couple in a natural form. They provide the services in Film, Photography like fashion, weddings, and corporate, commercial and full retouching services. Graphic design, corporate branding, Web design, Motion Graphics Film: pre and post Production, Editing, VFX, Production, Sound Design.

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White frog productions cover every wedding in a unique style and explore new ways to make it different. They always do a lot of research and come up with innovative ideas. They always look forward to capture beautiful moments which the couple can cherish forever and ever.

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Now, there upcoming projects are 10 royal place wedding Photo shoot, high profile corporate events and shooting in 3 countries Bali, Bangladesh & Bangkok in 10 days.

KUNAL KHANNA (Director, White Frog Productions)

Kunal Khanna, Director, White Frog Productions is passionate for his work. He has been a captain of the ship since the inception. A great cinematographer who has short multiple feature films, big label music video and commercials. He loves to work on mountains and his love for bikes and cameras is never ending. He has 8 years of experience in media. Recently he shot Shraddha Kapoor in veet brand shoot in bali, Indonesia. He did a high budgeted Short Sci-Fiction Film named ‘The Irrelevant Field’ with well known artists and technical production for Raftaar’s Music Video – Nasha Wikda. He worked as Producer for UTV Stars, did entertainment shows like, Khan Wars, Chat, Superstar Santa. He worked as Producer for Travel Trendz TV and worked as Producer for Aajtak New Channel for 3 Years. He also did Aerial Shoot at Waldorf Astoria, Ras Al Khaimah, Dubai for a Grand Royal Wedding.

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Not all juices are born equal, how healthy is your bottle of juice..

Posted on by Aditi Malhotra

Are you aware what is in the bottle of juice you are drinking or have been drinking because you thought it is healthy? Is your juice really as good as you are made to believe? The reality is that all juices are not born equal.

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We opt for fruit juices compared to the frizzy or synthetic drinks that are available in the market are we think that juices are more healthy and natural. But let’s understand if they are. There are majorly 3 types of juices that are available in the market, here is a fact check to decode which is giving you the maximum nutrition:

Centrifugal Juice – The most well-known way to extract juice, it uses metal blades to break down the fruit or vegetable to make juice. The heat generated by the metal blades destroys the delicate enzymes and brings down the nutrition value of the juice. Though it is an easy way to make juice and money, the process leads to high wastage, oxidation in 20 minutes and a juice which is low in nutrition. Popular brands like Real, Tropicana, etc use this technology.

Masticator Juice – This method uses a slow rotating gear to break the fruit or vegetable and then extract juice. Though this method is able to retain more nutrients compared to Centrifugal process due to less heat, it leads to oxidization of the juices limiting its nutritious value. This process leads to a lot of wastage and a modest quality juice.  

Cold Pressed Juice – Fruits and vegetables are grounded to a pulp which is then squeezed to extract the juice. This is considered as the healthiest way to make juice. The resultant produce is 5 times healthier than the other processes as it retains the maximum nutrition value of the fruit / vegetable and minimum wastage. The HPP technology also avoids oxidation of the juice. Also, there are no added sugar, flavors, chemicals or preservatives. So technically it is the best thing after consuming the fruit or vegetable in its natural state. Brands like RAW Pressery use this technology.

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I tried 4 different flavours from RAW Pressery and have to admit that the juices were simply amazing. I could taste the pulp extraction and the rawness of the juice. It was fresh and authentic and learning about the experience of which juices are the healthiest, my outlook is completely changed.

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From all the juice flavours that I tried, I loved Tangerine, Carrot & Ginger Juice the most. My next favourite was Apple, Beetroot, Carrot, Ginger & Lemon Juice. I could taste each and every fruit individually and still none of the taste was overpowering. It was an awesome blend and a truly healthy option.

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Here is an interesting video to show how different kind of juices are made.. watch the video, grab a RAW Pressery Juice and make your life healthy with a truly healthy and delicious juice option

 

A Kiwi’s Antar Yatra- An Intimate Pilgrimage You Need To Know About…!!

Posted on by Aditi Malhotra

Travel has always been an integral part of every religion and not everyone is acquainted with the fact. Irrespective of the religion, pilgrimages have always been designed in such a way that the pilgrim encounters new experiences away from his/her vicinity. People are caught up so intricately in the web of life that they forget to see the world and explore a new perspective. A pilgrimage is one strict reminder.

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Kevin Duggan woke up to a similar reminder when he decided to visit India a second time. The same place where his sister Karyn Duggan had lost her life in 1998. Kevin had come a long way from New Zealand with his bike to traverse a considerable part of the Lesser Himalayas.

He had many unanswered questions and bringing a companion along would have defeated the whole purpose of the trip. Even after facing objections from his dear ones, the 53 year old set afoot on his journey alone!

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He cycled along Shimla- Narkanda- Rampur- Tapri- Reckong Peo- Spello- Pooh- Nako- Tabo- Kaumik- Kaza- Battal and all the way to Chattru in Spiti Valley. A 900 kms stretch on two wheels through mettle testing terrain. His idea was not to cover the distance from Point A to Point B but to ‘live’ the experiences that came along his way. Roadside workers inviting him over lunch, random stranger trekking a 50km patch over a mountain pass with him, pedestrians shouting out ‘Julley’ and many more overwhelming experiences is what emblazoned his quest. The ‘India’ Kevin had imagined ten years ago, was quite the opposite in reality now.

He felt spiritually connected to the place and feels that some part of his sister is still in that valley.

It was a mental challenge for Kevin to come back to India. He believed that harder the challenge is, greater efforts are required but if you meet that challenge; greater the rewards!

His rewards, as he genuinely puts it were, “meeting you (the 4Play.in Team) guys and having seven adopted Indian sons”.

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Everyone has a different way of traveling, some travel in groups, some aim in covering different spots on the globe but for Kevin, travel has a lot different meaning. Keeping himself in shape is what has helped him discover the world the way he wanted to.

Made of true grit and due to a passion for the outdoors, Kevin Duggan still going strong at the age of 53. Having completed one of the most prestigious endurance races on the planet, His quest for exploration has attained an undying character. Working regularly on his fitness level, he is quite a challenge to the status quo of modern athleticism.

Here is a video showcasing Kevin’s intimate pilgrimage journey.

The video is created by 4 Play. 4Play is India’s first adventure sports channel which curates stories from the outdoor extreme and adventure sports. They are the outcome of roughing it up in the outdoors, living on the cutting edge of what may be termed as extreme, and basking in the experiences that came along. For more interesting stories log on to http://4play.in and witness adventure sports like never before.

Super Women- Book Review

Posted on by Aditi Malhotra

Super Women is a compilation of inspiring stories of 20 women entrepreneurs.The author is Prachi Garg,a Mirandian and an inspiration herself.She is co-founder of Ghoomophiro.com and Anmoluphar. An alumni of Great Lake Institue of Management, she is a passionate writer and fond of traveling. In many ways she herself is an entrepreneur and a successful one at that and a great role model for women.

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Super women brings to light the stories of twenty women entrepreneurs who have by their sheer hard work and will to succeed have found the right balance in their personal and professional lives, managing to hold fort on both fronts with equal dedication and love.

These women have foraged into a vast range of services like extending support to acid attack victims to providing free skin care solutions; online retail of lingerie, handmade bags and fashion accessories.
They have also found a niche in providing eco friendly utility products; some awe inspiring quirky merchandise; another very inspiring service has been to empower folk artists and showcase their art to the world to providing clinical assistance those suffering from depression and allied problems; image consulting to house hunting, arty solutions, to innovative marketing and corporate communication; from creating happy readers to making religious ceremonies simpler.
These super women have opened doors to some yet unexplored avenues.

The author very beautifully traces the journey of these women from their baby steps to finally realising their dreams and in the process providing us with various services.

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Kudos to these super women and Prachi, a super woman herself for bringing together this inspirational book.
Grab a copy and live the lives of these super women. A salute to Women Power.

Available on Amzon- Price Rs 123/-

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