Tag: IFFD

Textile looks that ruled the ramp at india runway week winter festive 2016..!!

We have been hearing a lot about make in india under PM Modi and even Smriti Irani promoting weavers of India and Indian textile lately and so did the textile and make in India ruled the ramp of lately held IFFD’s India Runway Week Season7.

The opening show on DAY1 was completely dedicated to Indian textiles where Bibi Russel’s “Rajasthali” showcased varied khadi looks. Daniel Siyem showcased north eastern textiles under his collection “Breathe Easy”. We saw colors, Pret collections nicely done and easy to wear.

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DAY1 later in the evening witnessed Ishithaa Design House by Deepika Sana Reddy showcased south Indian textiles. The winter festive bridal wear neatly done for any south indian bride is a must see for everyone south Indian. Stuido AV by Gaurav and Nitesh showcased textile Bridal wear. For anyone who thinks that textiles can be just plain piece of cloth is completely wrong. The drama, art textures colors all were seen in his collection.

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The Day 2 also witnessed textile designers such as Manika Sureka, Mithi Kalra and Disha Doshi Gandhi. “Euphoria” by Disha Doshi Gandhi, Captivating Ikat patterns have been used, whose colors reflect local heritage and are bright and contrasting, as per the theme of the collection. Geometry plays a considerate part within the whole collection. Since winter/festive collection, they used jackets, overcoats and scarves to complete the look. Designer has used Vionnet draping techniques implying the digital, futuristic structure that a person distingerates into.

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THE FLUTE ENCHANTER by Manika Surekha is the inspiration of the collection comes from the magnificent life of lord Krishna. Use of hand painted motifs with a fusion of fabrics forms the center of my collection. While keeping my inspiration as my focus in all my creations, the garments are very fresh and modern. The exaggerated flow in the garments is perfect for all body types. People long for the enchantments and gaieties of the rich lifestyle of lord Krishna and that is exactly what my collection lends. Enchanting flowers, peacocks, cows are symbolic of my collection which is in hues of the color blue. The use of many fabrics in one garment is my USP and that has been used extensively in this collection.

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” THE INDIAN DISNEY STORY”, by designer Mithi Kalra, speaks for itself. Dresses, gowns suited for a Princess, based on the traditional art of Madhubani, hand embroidered on pure silks and organza. The collection wonderfully and imaginatively combines the grace of a bygone era, with the modern day fashion. Madhubani painting is practiced in the Mithila state of Nepal and in the Bihar state of India. Painting is done with fingers, twigs, brushes, nib-pens, and matchsticks, using natural dyes and pigments, and is characterized by eye-catching geometrical patterns. There is ritual content for particular occasions, such as birth or marriage, and festivals, such as Holi, Surya Shasti,Kali Puja, Upanayanam, Durga Puja.

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Last but not lease Day 3 witnessed maximum textile designers such as Shilpa Chaurasia, Gauri Couture, Amru by Chandak Jena, Kanchankuntala Das, D n A by Deblina and Atul. BRIDALSUTRA by designer Shilpa Chourasia is the cerebral modern bride splurges on her trousseau as smartly as she plans her big crazy wedding.

Taking ques from her convertible lifestyle, designer Shilpa Chaurasia have crafted a genius Lehenga, which wraps and unwraps into two distinct styles. In time of instant gratification, the bridal designs are updated with easy quirky style solution for such immediate fashion transformation.

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THEME-Talk of the blocks presented by KanchanKuntala Das is made of blocks of fabric with balanced yet discontinued use of embroidery. The material used is handloom cotton and the multicolor hand embroidery shapes up the story of the collection. This collection is about the outrageous and lavish use of colors in single silhouettes. This is just to make people understand how dramatic and glamorous handloom can be if used in a different way.

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Amru by Chhandak Jana presents Padm’e The enchanting, elaborate and mystical Lotus motifs used in the wall paintings of Ajanta caves serve as the central theme for this collection. The lotus rooted in the mud blooms and blossoms into a beautiful flower, it detaches itself from the mud, grows through purifying water and reaches for sunlight- each of the garment in the collection uses lotus as a metaphor and points towards an individuals’ desire and aspiration for enlightenment.

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“Riwayat -ethereal rendition of Phulkari” collection by “Gauri couture” was an attempt to revive traditional art of handmade Phulkari by creating avenues of employment and social empowerment for rural women of Punjab. The collection was an ode to phulkari artisans. Bringing the models in vibrant colors of phulkari and bling of gotta work Gauri couture designers Nikheil, Rivendra and Twinkle shows ensembles that move in perfect harmony in style, silhouette and form. The collection offers women wear and menswear featuring silhouettes ranging from lehngas, robes, jackets, jodhpur pants, pakistani salwar, saree and kurtas. Collection is global in nature with mix of elegance, purism, exquisite craftsmanship i.e. handmade “Phulkari” with Style ranging from Avant-garde to classic.

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For the first time ever in the history of Indian Fashion weeks some designer has showcased knit wear made in Indian wool. Deblina and Atul premiered their collection –ARABESQUE which is entirely made up of Eco and skin- friendly Bamboo yarns knitted together to create magic spelling interesting ensembles. ARABESQUE the theme was indeed true to the amalgamation of contemporary and classical silhouettes and motifs. The range envisaged contemporary stylised drapes and fits, twisted in interesting colours to harmonise and knitted together in bamboo to form larger than life grandeur silhouettes . Shrugs and capes with the contemplating enlarged sleeves and spiral falls in knits stylized the models.

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Bollywood Actress Zeenat Aman walked the ramp for Jewellery Designer Akassh K Aggarwal at India Runway Week

Bollywood diva Zeenat Aman dazzled the ramp as a showstopper for Jewellery Designer Akassh K Aggarwal. The Muse Room by Akassh K Aggarwal is a celebration of Being a Queen Beyond her Peers. Collection of Jewellery Designer Akassh K Aggarwal comes with a message of celebrating women of all ages- from their teens to their 90’s- who not only have a stellar sense of Living and a knack for making their way in the world but also possess that uncanny ability to know when to act their age and also when to throw the supposed limits of that number.

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Akassh  says, ” I am very much delighted that Bollywood diva ZeenatAman has walked the ramp for me. She has been my first crush and will always be my muse. Keeping her in mind, I have created the whole collection and have kept my collection name as “The Muse Room”.  

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Zeenat Aman said, “Walking the ramp is always fun. It is a feel good factor when you get the instant reaction from the audience. When Jewellery Designer Akassh K Aggarwal approached me for his show and after seeing his jewellery, I couldn’t say no. I got nostalgic when I walked the ramp on one of my favourite track Chura liya hai tumne jo dil ko and dum maro dum at India Runway Week. Akassh is a great person and a very creative designer. His Jewellery is extraordinary and beautiful. It was lovely to be a part of his show and I am obliged to be his Muse. “
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I have personally seen Akassh’s collection at his store and its mind blowing, you can read about my experience here. ACAS’s sense of designing is really commendable and I highly recommend all women and men(those who want to buy gifts for their wives or girlfriends), please do visit his store and you will love it!
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India Runway Week Season 7: High on Creativity by New Gen designers..!!

The much awaited fashion extravaganza India Runway Week in association with Big Boy Toyz, Season 7 Winter/Festive Edition commenced at Thyagraj Stadium. The show opened with the designs of International Designer Bibi Russell  under the name of “Rajasthali”. The day one of the India Runway Week was high on creativity, where experienced designers ruled the ramp, the newbies were also not far behind. The names of the 1st day designers are Daniel Sayiem, Miku Kumar, Shreeya Somaiya, Shweta Sarda, Ishithaa Design House, Preet Jhaver, IGT By Isha Gupta Tayal, Varija Bajaj & Satomi, Aditya Khandelwl & Studio AV by Gaurav and Nitesh.

Designer  Bibi Rusell from Bangladesh after giving a makeover to Rajasthan government textile division under the name of Rajasthali by Bibi Rusell showcased its first collection under this label on the first day of  India Runway Week winter festive 2016. The entire collection was made from this handspun and hand-woven fabric diversified by art and design intervention to be made more suitable for the modern context.

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Daniel Syiem from North East also shared the ramp with Bibi Russell in the opening show. His label Breathe Easy is an attempt to make clothes feel like second skin to your body. Blending pure cotton and raw silk with tribal weaves from North East India, the collection comprised of looks that cater to men and women who just want to break free….and breathe easy.

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Shreeya Somaiya, introduced her debut collection inspired by the classic Shakespearean ballet “A Midsummer Night& 39’s Dream.”  Her designs translated the enchanting world of magic and love charms that the play represents. The collection focused on encapsulating the spirit of feminine power with a touch of elegance that the female characters of the play demonstrate. The outfits were beautifully embellished with antique gold sequence with intricate flower details. This made the designs distinctly modern and supremely feminine. Her collection was both glamorous yet timelessly classic which took you back to the world of fantasy.


On the other hand beautiful actress Soha Ali Khan walked the ramp for designer from Hyderabad Shweta Sharda, who presented the glory of womanhood through her designs on the ramp. Shweta wanted to depict the brave step taken by women in redesigning their own map to explore the World.  “Her Collection is about women like me who love to travel around the world” said Soha Ali Khan.


Deepika Reddy from Ishithaa Design House launched her debut Winter / Festive collection ‘Vadhuvu’ at India Runway Week. The collection ‘Vadhuvu’ meaning bride in Telugu; echoed what every South Indian Bride desires to be on her big day. The Hues and textures of the lehengas, gowns and the Kanchipuram silk sarees are what every girl would lust after. The collection also exhibited the fine craftsmanship behind the Indian Bridal wear. Reframing The Regal by Designer by Isha Gupta Tayal was an amalgamation of British Empire and royal India. It came up with a desire to see Indian women breaking out of their pearl cages and enter into royal steampunk adventures.  The collection was all about “Imaginative  Dressing” , invention, adventure and worldliness. Portraying the modest and focused fashion. Steampunk couture mixing with victorian cuts and regal intricate Indian embroideries, cutwork & brass accessories were all juxtaposed to create the exotic and ethnic ensembles. While speaking about her collection Varija said, “We see virtual heroes on the silver screen who are good, fight all evils and are perfect in every possible way. We aspire to be like them in our real lives. Then we see Super Heroes, who fight battles in real lives to protect others. The Army, Navy, Airforce and the Police are constantly battling for our peace and happiness. But even above them are ‘persons with disabilities’ who are the Real Heroes that fight daily battles with taboos, society, their own health, insecurities and a constant fight to prove their abilities over disabilities. “

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Actor Mugdha Godse walked the ramp for Satomi By Rakam. They showcased the collection under the name ‘Myrah’ which goes back to the ancient times of 17 th century. It elucidated an aristocratic lady who is extraordinary and admirable. It symbolized women of exquisite charm, with motifs inspired by age old art with a modern twist to create history. ‘Myrah’ emboldened and revealed the essence of a captivating and splendidly statuesque woman with a strong sense of self. Aditya Khandelwal showcased some of the most intricate and extravagant pieces in a fusion style statement marrying the silhouettes from the British Raj to India’s own traditional Mughal embroidery and richness.  Khandelwal told us that with the keen attention to detail and craftsmanship, made his pieces stand apart for the discerning eye, ‘Each attire is designed with precision, and says something about the personality and taste of the wearer’.

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Day 1 came to an end with the show of Studio AV by Gaurav and Nitesh, actor Mandana Karimi sizzled the ramp as a showstopper for them . Studio AV by Gaurav and Nitesh presented their beautiful collection ‘Dhaage’ at the India Runaway Week. The mesmerizing collection, aptly named ‘Dhaage’, was the beautiful journey of threads into a Masterpiece. The entire collection was handmade in threads with a little bit of zardosi and dapka work to add some glitter.

ABOUT: India Runway Week

India Runway Week is Asia’s youngest fashion trade event. Each season of the much-awaited IRW introduce new talent and places young Indian designers firmly on the global fashion stage. IRW provides a platform for both established and upcoming talented designers but also introduce fresh designers to showcase their collections. This gives them excellent business opportunities from both bulk and retail buyers. In addition to facilitating the exchange of ideas and networking interactions between designers, buyers and affiliates, the event provides an enriching experience for everyone.

About Indian Federation for Fashion Development: IFFD provides the opportunity for fashion industry members, both new and old, to create networks that will facilitate action and inspire industry growth. IFFD provide useful & up-to-date information to keep the industry on top of what is happening locally and abroad, to make it more competitive and to encourage a thirst for quality education.

IFFD provides a marketing platform for all within the industry; from the student who want to share her talent to the household names we have come to know and love. By increasing local and international awareness of Indian brands and talent, IFFD hope to inspire increased demand and brand loyalty. With these primary directives IFFD hope to assist in creating a positive knock on effort that will facilitate job creation and growth for the industry.

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