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Best Skin Care Tips for Summers!

Posted on by Aditi Malhotra

A lot of people desperately wait the entire year for summers to set in, I personally don’t enjoy summers much, but I love one fact about summers, this season allows me to wear light and fewer clothes and not bother much about covering myself under layers of clothing.

Another reason I love summers is for the seasonal fruits like mangoes and that indulgence in the swimming pool. But something that I dislike most about the summer season is the havoc that it plays on my skin. Yes summer is one of the worst possible season when it comes to skin problems. The stickiness, the dry air, the overpowering heat of the sun and the sweat, almost everything leads of skin issues that I dread

Some of the major skin issues that summer season brings along are:

  1. Heat Rash
  2. Folliculitis
  3. Acne Breakouts
  4. Razor Burn
  5. Oily Sticky Skin
  6. Uneven Skin Tone
  7. Dry, Irritated Skin
  8. Body Odour
  9. Sun Burns/Allergy
  10. Heat Boils

But like they say prevention is better than cure, so here are some quick tips to keep yourself away from the summer skin problems

  1. Wash your face and hands with a mild cleanser at least twice a day.
  2. Wear light and loose fitted clothes to avoid getting a rash
  3. Avoid heavy creams and moisturizers
  4. Keep yourself as dry as possible, especially the folds of the skin
  5. In case of folliculitis, apply apple cider vinegar on the affected area
  6. Increase your water intake
  7. In the case of acne breakouts, don’t wipe dry the sweat, rather pat dry your skin and products as Dalacin-T solution clears up acne , so their use can definitely help get rid of it.
  8. Use talcum powder on antifungal powders for body odor and bathe regularly.
  9. Chilled cucumbers turned into a paste by blending can be applied on sunburns to soothe the skin.
  10. Eat a balanced diet with a slight increase in fresh fruits and green vegetables in your diet.
  11. Complete your skin care routine with the Image Skincare Total Retinol A Cream

Hope you found the tips helpful. Do let us know if you have some other interesting tips to share by commenting below.

Grehlakshmi Magazine comes up with the 8th edition of World’s largest Kitty Party, A fun day-out to celebrate the spirit of womanhood

Posted on by Aditi Malhotra

Grehlakshmi magazine, India’s fastest growing woman’s monthly is coming up with its 8th edition of the World’s largest Kitty Party, a grand day specially designed to celebrate the spirit of womanhood. The event is going to be held on 10th September 2016 at The Lalit , Barakhamba, New Delhi. Ikreate takes immense pleasure in saying that we are one of the blogging partners for the event and glad to be associated with such a renowned brand name.

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The unique concept of Grehlakshmi Kitty Party has always been synonymous to celebrating women and their achievements. The event promises a fabulous day out for the females to enjoy being pampered, inspired and empowered. It is the only platform which provides an opportunity for today’s women to socialize, network, engage with their favorite brands, meet celebrities, play games chit chat and gossip under one roof. The event will witness women from various walks of life from professionals to housewives and entrepreneurs to mompreneurs. The party involves scintillating fashion shows, jewellery shows, make up makeovers, talk shows, tarot card reading, astrology, live cookery shows, hair makeovers, nail art, live interaction with celebrities, mouthwatering food and much more. Ladies present at the occasion are complimented with exciting titles like Best Saas Bahu Jodi, Ms Early Bird, Ms. Chup Chap,, Ms Beautiful Hair, Ms Fit & Active, Ms. 100% Indian Women etc. Apart from this, Grehlakshmi also felicitates 10 powerful socially active women as ‘Grehlakshmi’s Goodwill Ambassadors’ to honor those women who have acquired identities of their own and now work for giving back to the society. Upping the glamour quotient, renowned stars of Bollywood and Television are invited to make the occasion more exciting for the participants.

Sharing her views on organizing this event, Ms. Vandana Verma, Executive Editor, Diamond Magazines Pvt. Ltd. said, “We are elated to bring yet another edition of Grehlakshmi Kitty Party which creates more exclusive avenues for ladies entertainment.’Grehlakshmi Kitty Party’ is organized to help women break free from their boring monotonous life and enjoy a day full of fun. It is a day when we want to make women feel pampered; a day when they not just enjoy themselves but also get the opportunity to learn about various health issues, meet celebrities from Bollywood and Television and win loads of prizes. Basically the day ends with the women emerging as clear winners and we feel it is an ideal platform to interact with the end consumer – our readers and get to know them better.”

The event is being supported extensively through full-fledged media as well as promotional plans. It has already indulged more than 27,000 women in the past and constantly trying to bring forward more such worthy women to this platform. In the future endeavors, Grehlakshmi Kitty Party intends to host the event for a much larger scale of audience and in other cities of the country as well.

About Diamond Magazines Pvt. Ltd.

Diamond Magazines Pvt. Ltd., an offspring of Diamond group of Publications, a group that has been in the publishing business for the last 70 years and has established itself in the same arena.

Diamond Magazines P Ltd. comes out with 4 monthly magazines viz-a-viz Grehlakshmi, Cricket Today English, Cricket Today Hindi and Sadhna Path.

Grehlakshmi is the fastest growing women’s monthly in Hindi. With a current print run of 3, 70,000 copies, Grehlakshmi reach out to 40 lac readers every month. With the content being the right mix of Cookery, Health, Beauty, Social awareness, Stories, Humour, Teen Talk, Bollywood, Interviews, Career etc.  The magazine is a magazine for the entire family. Popular names such as Blossom Kochar, Neeta Mehta, Sanjeev Kapoor, Dr. Kiran Bedi, Dr. Ashok Chakradhar, Shahnaz Hussain, and Jawed Habib etc the magazine enjoys the repute of ensuring quality content to its readers.

Other offerings from the group included, Cricket Today in Hindi and English, which are magazines, dedicated to the most popular sport of our country – Cricket. From covering the latest happenings in Cricket, the magazine cover other interesting off beat aspects of the lives of Cricketers and all related to the game.

Sadhna Path is a health and wellness magazine, which attempts to educate the readers from mutely aping the west.

I urge my women readers to be a part of this Biggest Kitty and celebrate the spirit of womanhood. See you there..!!

Pop It Up- The Next Big Thing In Fashion, Food & Music..!!

Posted on by Aditi Malhotra

Are you ready for the most happening fashion flea of the year..? Its time for Pop It Up. A property of Splurge Entertainment Pvt. Ltd., Pop It Up is the first event in Delhi where people can come and explore the products of the country’s best and upcoming designers and along with this they can also enjoy live music, drinks and scrumptious food

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POP IT UP will take place from Saturday, September 10th to Sunday, September 11th 2016 in Delhi at the Nehru Park, PSOI Club.

The same venue has hosted some of the notable events in the capital before and is located in the heart of the capital city and is surrounded by embassies of over 15 countries. Hence, the expat community and notable VIPs are also expected to attend the flea.

The timing of the event is perfect because there are no major event happening in the month and also Pop It Up is taking place right before Shrad and Navratras start. Because of these factors, the footfall at Pop It Up will further increase

The expected footfall is between 15,000-18,000 visitors.

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It is a shopping festival where visitors can discover and shop from the local and country’s best upcoming artists and designers who they are unlikely to find in the city’s malls. The event will have 70 stalls for the designer and lifestyle brands.

It’s also a food festival where people get to sample food from dozens of upcoming chefs experimenting with world and fusion cuisines and also a bar & lounge with amazing variety of the best liquor. There will be 30 exclusive stalls for food outlets/home chefs/cafes.

It’s a music festival where visitors can listen to some of the most vibrant up and coming singer-songwriters and independent musicians from all over the country. 8 handpicked bands will be performing live at the flea.

Other attractions include hair & make up workshop, cocktail making workshop, t-shirt painting, pottery workshop, pet café, free book exchange section and many more.

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Here is a sneak peek from one of the designer’s collection. It’s called EEDHA by Heena and Vasudha- A texture for every story. Expression of pure glam merged in gorgeousness, simply styling your way!

Eedha places emphasis on fine tailoring and slick cuts, incorporating traditional Indian embroideries embellished in a refined modern approach.

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Speaking on Pop It Up, Vasudha said, “ I first heard about InstaBounce not long back from my friends who used the app to find happening parties in Delhi. Just around that time, I got a chance to be a part of the bar crawl they arranged and it was an amazing experience. Now being a fashion designer myself, when I saw the scale and the new concept of Pop It Up, it attracted me and then later knowing that it is done by InstaBounce, just made me go for it. I am really looking forward to this event and hope it becomes huge so that the fashion festival concept finally starts in the capital as well.”

Some of the other prominent designers participating in the fashion flea are Post Fold, Tj & Li, Poochki, Summation, The Patakha Closet, Desi Drama Queen, Rusari, Little Things, WearMates, Rosado, Harhighness, Hussain & Sons, Yellow Owl, Yellow Gypsy, Scherazad, Ah! StyleMe, Dastkari Collections, Ghungrooz, The Pink Seam, For Example, Khanak, Koo Koo Shop, Jewellery by Ritz, Zubiya, Naaz, A Bit Of Me, Eedha by Heena & Vasudha, Ilya, Auruhfy, Sonal Cotton Collection, Zurie, Sukriti, Bead Haus Co., Studio Enoy, Midnight Owl, Sitaara and many more..!

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The marketing plan for Pop It Up definitely aims at garnering huge publicity for a major turn out for the event, it includes

  • Radio campaign on 6 radio channels
  • The InstaBounce app (product of Splurge Entertainment Pvt. Ltd.) which has over 25,000 active users from 
Delhi/NCR
  • Email campaign for over 50,000 email ids
  • SMS campaign for a database of over 2 lakh people from Delhi/NCR
  • Social media marketing campaign that has already started since second week of July
  • Association with various portals and bloggers
  • Hoardings in various markets like Hauz Khas Village, GK1 and others main market areas
  • 2,000+ pole banners in Delhi/NCR
  • Sun-boards at all partner food outlets

Ikreate takes immense pleasure in being the online media partner for Pop It Up and aims at making it a huge success together. I hope to definitely see you all there.

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Those who seek participation at the festival can get in touch for floor plan, stall costs and other details at the following numbers and also follow the InstaBounce and Ikreate Facebook Page for updates.

  • Ananth: 9818496154
  • Harman: 9711103348
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