Rich Graviss Organised Rich’s Gourmet Guide, Showcasing Foods and Trends in Savouries, Beverages, Desserts and 250 number of Cakes

Rich Graviss recently organised a world class event, Rich Gourmet Guide, where in the showcased the latest foods and trends in savouries, beverages and desserts. The chef team  live demonstrated these global trends in foods in event via applications of their existing Rich’s products available in India. It was a visual delight to see plain Jane cakes turning into a work of art.


Rich’s also displayed a showcase of more than 250 cakes in the show. With different categories like logs, buttercream decoration, whipped cream decoration , macaroons, glaze cakes etc, this was one mouth drooling exhibition. The cakes were so beautiful that I could not take my eyes off it.

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There were concept stalls wherein live demos went on in each of the stall round the day, which emphasised on different decorations using whipped cream, the use of Rich’s products in making beverages and savouries.
The main objective of the event was to make bakery and food service customers aware of global trends and also global cuisines which could be made using Rich’s Products. The purpose was to inform and upgrade the quality of offerings of both bakery and food service operators to general public.
A new product named BETTERCREME was also being launched first time in the market. It is a unique Non-Dairy product with a buttery flavour, heavy mouth feel & good stability. It is ideal for bakery preparations for making colourful & robust cake decorations.
They also highlighted its unique benefits on their Educational Booth that will be especially focussing on various applications of Bettercreme ICING & FILLINGS. Rich also launched its android based app where in we can multiple recipes, know about the products and do so much more.
I thoroughly enjoyed this event, tasting goodies made using Rich’s products, the demonstrations and the showcasing of so many beautiful cakes.

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Rich Graviss Products Pvt. Ltd. came into existence following the collaboration between M/s Rich Products Corporation (USA) and Graviss Food Solutions Pvt. Ltd. (India).
The launch of Rich’s Whip Topping in 1996 sparked a revolution in the Indian bakery industry; as it became the first-ever and the largest-selling non-dairy whip topping of the country. Since then, the market reputation and business growth has only elevated.

Today, Rich’s produces a wide range of products for both the bakery as well as the food service segments.
Rich’s in India has 2 manufacturing facilities at Pune (Maharashtra) & Kala Amb (Himachal Pradesh). The combined production capacity of both the plants is approx 24000 tonnes per annum. This directly translates into assured quality products for its customers, as well as a consistent supply throughout the year.
The company caters to more than 150 cities across 27 states through a highly competent cold chain distribution network.
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