Started with a mindset to be different right from the very beginning, Half Baked Beans is not just a regular publishing house. Yes they surely publish books, but they have their own uniqueness in every thing that they do, just the way their name is. Their philosophy lies in the fact that their company is not a mere publishing house, but a company that dwells on developing talent, giving them a platform to showcase their work and also bring like minded people together through different workshops and forums.

They very regularly organise creative writing workshops, book launches, book reading sessions, open discussions related to the subject and even run a very successful group on Facebook which again encourages writing, like minded discussions etc on the online platform.

I am a regular participant in the group activities and love exploring my writing skills and who knows one day I am actually able to write a full fledged novel. Seeing so much talent around definitely gives a sense of encouragement.

Recently Half Baked Beans organised a bloggers meet, where in we met not just as bloggers but as book lovers in general and shared our views on the latest trends of the industry, writing skills, marketing needs of the hour and a detailed brief of services offered by HBB. Chetan Soni the man behind Half Baked Beans and Richa Saxena, his subordinate, both shared their passion for books and we got engulfed in a long conversation over some lip smacking snacks at the Pot Belly, Shahpur Jat.

It indeed was a very insightful session, and these open discussions have enlightened me more than before on the publishing industry. We discussed how scandals, political dramas and mythology sells and creates more buzz than other genres. We also discussed the role of book reviews and book bloggers and other marketing needs that are imperative to the success of a book in todays time.

I thoroughly enjoyed myself learning the nuances of the industry.

Half Baked Beans also offers many other services like:

• Editorial Services
• Beta Reading
• Book Cover Services
• Book Design Services
• Book Marketing Services
• E-Book Services

You can check out more details at the Half Baked Beans website. You can also follow their page on Facebook for regular updates. They have already published more than 40 books and are growing steadily giving chance to quality authors. Their criteria for publishing books are also fool proof and they don’t publish each and every book that comes their way. They choose quality over quantity.

As a take back I got this wonderful book to read, which I am looking forward to.