Tag: Product Launch

The world’s first Indo-Japanese Gin Launches in Goa

DOJA is the world’s First In(do-Ja)panese Craft Gin. It’s the first craft spirit launched by East Side Distillery, a new and
innovative Indian spirits company with global aspirations.

St. D’Vence launches Autumn edition of their moisturiser!

Come winters and one often starts wondering about the dryness of skin and then starts the search for best moisturisers to cater these needs. St D’vence, the experts in skin care products recently launched their Autumn edition of the moisturiser which comes enriched with the goodness of Olive Oil, Vitamin E, Avocado Butter and Argan Oil. Its the first time in history of their 20 year legacy that this product has been made available through pre-orders on Amazon. I have been fortunate enough to receive the product to try on , and all I can say is that I am extremely happy with the quality of product.

Its a refreshingly fragrant moisturiser, which is thick in its consistency, but very light on the body. Its completely non-sticky and leaves your body feeling moisturised and soft. I have been using the product since a week now, and my skin definitely feels more nourished and supple.

The effort of 3 years gone behind developing this moisturiser, which is a blend of 10 handpicked ingredients is evident in its quality. You cannot go wrong with this one. Its surely a must have skin care product for the season.

You can pre-order your pack from Amazon. Its currently offered at a discounted rate of Rs 399/-

Product Highlights

  • No Parabens, No Mineral Oils, No Sulphates, PEG & PG Free, Hypoallergenic
  • Essential & Botanical Oils – Argan, Almond, Jojoba, Olive, Coconut, Til, Sunflower
  • Butters – Avocado, Shea, Blissful Amalgamation of 10 Ingredients, London’s Classic Fragrance
  • Ultra-Enriching Formula, Non-Greasy Residue, Intense hydration, Rapid absorption
  • Deep & Long-Lasting Moisturiser, Conditions, Enriches & Revitalises, Naturally Rejuvenates Damaged Skin, Visibly Smoother & Softer Skin. This is a 100% vegetarian product with highly premium botanical and essential oils. It does not contain any animal-derived components.

Finally Indians can freely enjoy every sip of Sugarcane Juice with OMG! -Oh My Ganna

Healthy snacking is fastly catching pace in the country and has become an important part of our Lifestyle. This trend is pushing F&B companies to create innovative and better healthy options. Juices are the best way to ensure a healthy snacking habit. Considered as the King of juices, Sugarcane Juice is blessed with extremely high nutritional properties. Indians love their traditional beverage and are crazy for freshly extracted sugarcane juice served in glasses by vendors across the country. But with these available platforms hygiene is the biggest concern along with round the year availability. Taking up the challenge, Nutricane Beverages Pvt. Ltd., a young company committed to creating natural beverages in India announces the launch of its first bottled Sugarcane Juice OMG! (Oh My Ganna) with a non-refrigerated shelf life, same great taste and nutritional values as fresh sugarcane juice without adding any chemical preservatives.

With OMG! one should be able to sip a beverage without the guilt of consuming something unhealthy or synthetic, especially when we are blessed with such goodness in nature. OMG! is crafted to deliver our nostalgic memories of sugarcane juice in an innovative form while keeping the essence intact.

OMG! comes in a 250 ml recyclable glass bottle at an attractive price of INR 40/-.The super fluid has hit the market in two avatars –OMG! Cumin Crush – Sugarcane juice with cumin flavor and OMG! Ginger Groove –Sugarcane juice with ginger flavor.

The company is proud to introduce the King of juices to the Indian market. The wait for a revolutionary beverage which can become a part of our healthy lifestyle is now over. Thanks to the indigenously developed technology which has taken its inspiration from Make in India, Nutricane is able to offer India’s own real flavor in the most hygienic and refreshing form.

Sugarcane Juice is blessed with extremely high nutritional properties. It can treat Jaundice, beat dehydration, work as a deterrent to fight diseases like cancer, enhances immunity level and is good for glowing skin. If consumed in moderation, Sugarcane Juice is also helpful for diabetic patients. Due to its highly perishable nature, it cannot be preserved beyond a few hours, which has restricted the availability of canned sugarcane juice in India. OMG! will now allow Indian Consumers to enjoy every sip of this superfluid with a promise of hygiene, intact nutritional values and extended shelf life.

 

 

About Nutricane Beverages Pvt. Ltd:

Nutricane Beverages Pvt. Ltd http://www.nutricane.in/ was founded with the idea of offering Natural beverages that can truly provide the sip of goodness, taste of freshness, a healthy mix & a natural fix to the beverage consumers especially the rising millennial of India and other markets. Taking start-up innovation to next level, the company worked hard to craft the real flavor of the country by developing world class patented technology as a big beverage revolution.

 

The company dares to create niche categories in the beverage domain by picking real flavors of the country which will be crafted naturally in their purest form for consumers. OMG is the next big innovation in the F&B space, crafted naturally in India for the world. OMG is a refreshing, tasty, healthy, nutritional and natural product portfolio which is soon hitting the Indian Market.

Yerba Mate Tea Comes to India…!!

The Instituto Nacional de la Yerba Mate (INYM) has come to India with the agenda of opening its route to the Indian tea market by means of popularizing the benefits and scientific significance of the Argentine tea. The Residence of the Embassy of Argentina, Delhi recently hosted a high tea event  in the honorary presence of Instituto Nacional de la Yerba Mate (INYM) along with the esteemed participation of tea sommeliers, Tea Trails, Food Halls and distributors.

INYM recognizes the fact that like the people in Argentina, households in India have immense love for Tea and endorsesthe therapeutic effects of the tea, also dubbed as the drink of the Guarani Indians. Describing the beneficial qualities of Yerba Mate, ‘Jerónimo Lagier, Director, INYM said, “With a higher count of antioxidants, it is a greener version of the healthy Green Tea, which increases one’s immunity and also satisfies the taste buds – with the Indian blends such as Ginger, Cardamom, Tulsi, Ginger, Honey and Green Tea. Our purpose in India is to cement our relationship through this drink as we know that India also consists of a large demographic of tea drinkers.

The event marked the launch of Argentina’s National drink ‘Yerba Mate Tea’ in India. It was organized in a bid to commemorate Indian herbs and Yerba Mate Tea for its health-giving effects. Yerba Mate Tea is not only a delicious drink but also has ingredients that boost the body’s defences. The main event was followed by an elaborate tango performance and interaction session between the launch team and guests. Distributors and manufacturers of various other tea brands graced the event with their presence in obligation to partner with the Argentinian tea manufacturers.

The guest list for the evening tea included renowned food bloggers from Delhi , who imparted their expert advice on global tea culture and variety of teas as well as shared their valuable feedback on Yerba Mate Tea.  Ace tea sommelier, Anamika Singh, enriched the occasion with her special blends followed by a session on the world of brewing. The event had a bright attendance of tea enthusiasts who collectively praised the tea for its taste and nourishing effects.

Often considered as a ‘Greener Green Tea’, Yerba Mateis traced back to the late 14th century and is known as ‘The Gift of the Gods.’Yerba mate contains life sustaining vitamins, minerals, and chlorophyll that is directly assimilated by the human body which, when combined provides with essential elements for good nutrition and shields againstailments such as Cancer, Diabetes and High Blood Pressures. Launch concluded on a high note with the traditional ‘Gourds’ which involves drinking Yerba Mate through a Bombilla Straw as customarily used by Argentine people.

I tried a variety of blends, Paradise and Beauty were the ones I liked the most. Yerba Mate is surely gonna be one of my preferred beverages now as I loved the aroma and taste.

 

ALPS Beauty launches a wide range of Bharti Taneja’s Makeup Essentials!

In todays life when we are loaded with options in terms of cosmetics, very few times we end up being fully satisfied with the quality. more often then not, we just juggle between trying new products each time, but finding products that satisfy our need of apt shades, or their lasting long, or their overall quality if a tiff.

But no more, say goodbye to your cosmetic woos as ALPS beauty launches a wide range of Bharti Taneja’s Make Up Essentials.Bharti Taneja’s makeup brand offers the wide range of products to treat yourself to affordable and skinfriendly makeup products.

According to a report, India’s retail beauty and cosmetics industry is likely to almost treble to $2.68 billion by 2020 so, it won’t be wrong to say that every new invention in the industry is setting a trend.

“There is an increasing awareness about protection of the environment. Therefore, the popularity of eco-friendly products will increase in the days to come. Apart from the ‘back to nature’ trend, there is also a ‘total well-being’ trend sweeping the world. People are more aware about herbal healing and the harmful effects of chemicals. They will opt for eco-friendly products,” says Gunjan Taneja Gaur, Permanent Makeup Expert and Executive Director- Alps Beauty.

Some of the key products are

*Contour Ultima Palette*
Comes with 4 shades, Contour Ultima Palette has Bronze, Brown, Silver and Gold colour in the pack. It is perfect to create best facial shape, contouring or highlighting your features. Along with this, it can be used for light and simple eye makeup as Bronze shade can be applied for bronzing, Brown for eye contouring and Silver & Gold for highlighting. Bring this two in one Contour Ultima Palette and gift yourself a glamorous make over. I personally loved this palatte.

*Water proof long lasting base*
Now even water can’t wash away your makeup. Welcome the all new Water Proof Long Lasting Base that keeps your skin healthy, glowing, and naturally beautiful. This silicone based pre base has filwax which not only diminishes wrinkles and open pores but also lift up your skin to make it look young. It also gives a very smoothing effect on your skin by filling the imperfections. Enriched with Vitamin E, it lets you carry makeup throughout the day without any woes.

*Picture Perfect Face Primer*
No more imperfections! This Picture Perfect Face Primer creates a smooth base for make-up, correct areas of redness, uneven tones & at the same time moisturize your skin; leaving it perfect for a click. Enhanced with Vitamin E extracts, skin is tightened, toned & nourished; surpassing all your expectation. We bet it’ll be your number choice the moment you’ll apply it on your skin. Be cautious, you might get obsessed with its goodness!

*Two way cake*
Crafted to give a flawless, matte, and breathless look, this two way cake is great for final touchups. It offers the advantages of having both foundation and powder in a single product! The heart of this product is its Vitamin E formula which nourishes your skin and gives a perfect and smooth texture. It is superb for a dream matte finish that your heart is yelling for. Besides, its carefully constructed packaging makes it easy to use & super easy to carry.

*Sweet Seduction Lipstick*
Name says it all! This Sweet seduction lipstick gives your lip a super hot look. And if you’re looking for a lipstick which stays all day long and gives Matte look. Then, this is it! Bharti Taneja’s Makeup Essential Sweet Seduction Lipstick is your dream product. It comes with full pigment along with Vitamin E agents which keep it stay on your lips for about 18 hours without making your lips look or feel dry. Thanks to Vitamin E, it also delivers the nourishing properties of a balm. Go, grab one, you seriously need it. I have been hooked to it and using it regularly since a week and I am so impressed with its shades, its texture and most of all the fact that it truly stays on. Whether you eat or drink, the lipstick doesn’t smudge and I love it

*Eye Shadows*

I am totally bowled over by the shades of the eye shadows available, the colours are so interesting and the ease of applying them becomes as added value to buy all of these. Another unique feature is the way these shadows and base can be bottled on top of each other and make yourself a small and neat carry away make up kit.

Hugo Barra, Vice President, Xiaomi Launches MI Air Purifier 2 – A smart way to clean air !

Well well Xiaomi one of the leading technology giants who entered India in 2014 with their wide range of smartphones have now launched their first Smart Home Product the MI Air Purifier 2 in India and that too at a very very affordable price of INR 9,999 only.

It is a very intelligent product with really smart features that help you make the air you breathe cleaner and healthier without any fuss.

Bring home a Xiaomi Air Purifier 2, download the MI Home App and turn your smartphone into a remote to control for your MI Air Purifier. Put the Air Purifier on Auto Mode and it will automatically adjust itself to the air around using the inbuilt sensors so don’t have to keep checking time n again. It will also give you a reminder when the filter needs a change. The filter when need to be changed is easily available online.

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With the launch of Mi Air Purifier 2 in India, Xiaomi is poised to play a part in increasing awareness about air pollution in India and how technology can be applied to better people’s lives.

Hugo Barra, Vice President, Xiaomi, who was present for the launch, said: “Air pollution is becoming an alarming public health concern in India. It is heartening to see more conversation around the situation, but there is still a big gap when it comes to consumer awareness. We believe that we are able to play a role in increasing awareness about air pollution by including AQI data into our MIUI Weather app, and by introducing Mi Air Purifier 2 to India. At this game-changing price, Mi Air Purifier 2 is set to disrupt the air purifier category in India, enabling us to bring these technological innovations to everyone.”

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According to the World Health Organization, 22 of the world’s 50 most polluted cities are in India, contributed significantly by industrial and vehicular exhaust. Particulate matter 2.5 (PM2.5) — air pollutants with a diameter of 2.5 microns or less — are small enough to enter even the smallest airways and could result in respiratory and cardiovascular illness.

To increase awareness about air pollution, Xiaomi has now become the first smartphone brand in India to integrate Air Quality Index (AQI) data — which also reflects the measurement of PM2.5 particles in the air — into its MIUI 8 Weather app.

We all present at the launch were absorbing this useful information with great interest, as Mr Hugo Barra, went on to share these details with us.

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Mi Air Purifier 2 quickly removes PM2.5 particles, dust, indoor plant pollen, pet fur and more. With its high 310m3/h CADR (Clean Air Delivery Rate), Mi Air Purifier 2 takes just 10 minutes to circulate purified air in a 21m2 room. Even so, the motor is extremely energy efficient with a low power consumption of 4.8W, while advanced aerodynamics reduce noise and wind resistance, resulting in a noise level as low as 30dB in Night mode.

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The 360° cylindrical filter on Mi Air Purifier 2 takes in air more efficiently from every direction compared to conventional air purifiers. Its triple-layer design removes particles larger than 0.3 microns with a high-density EPA filter, while an activated carbon filter removes formaldehyde, bad odour and other harmful substances.

Mi Air Purifier 2 will be available on Mi.com starting 26th September at 12 PM. It will also be available on Flipkart (exclusive partner) from 2nd October.


Here are some key features of Mi Air Purifier 2:

  • Real-time AQI monitoring, Wi-Fi connectivity
  • Mi Home app smart controls (Android and iOS)
  • Aerodynamic air vortex, up to 37m2 (400 sq. ft.) coverage
  • 310m3/h Clean Air Delivery Rate (CADR)
  • 360° triple-layer filter, removes harmful PM2.5 articles
  • 4.8W energy saving, ultra-quiet 30dB noise level
  • Compact form factor: 520mm tall and base area smaller than an A4 sheet of paper
  • Replacement filter available online at INR 2,499

I had a terrific time understanding this information first hand from Mr. Hugo Barra at a recently held media event.

I am definitely gonna try this product and I am sure all of you will also do so, as cleaner air is not luxury but a necessity!

Vu launches its Limited Edition Premium UHD series and The Curve TV

Propelling the television technology industry to the next pedestal of aestheticism, bravura and functionality, Vu, the California-based luxury television company, announces the launch of its exclusive edition premium UHD series and The Curve TV. Vu TVs have the highest market share in the Premium TV segment in India after Sony, Samsung and LG and is the largest selling television brand in India when it comes to online or ecommerce.

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Speaking at the event, Devita Saraf, CEO and Design Head, Vu Technologies, commented “Our revolutionary UHD TV series and the advanced Curve TV undoubtedly are category defining products in their own right. There are no competing products in the industry, with similar features or price points. Discerning consumers who are looking for an all-inclusive techno-luxurious experience in one Television set, the latest range of TVs from Vu’s product stable is the ultimate answer. Braced with first-of-its-kind design features, our TVs make watching anything and everything, a riveting experience.”


“We a have the largest range of TVs after Sony, Samsung and LG with 22 Unique SKUs in the Indian market. We have had 350% Year on Year growth since 2013 aiming for a turnover of Rs.600 Cr in 2016-17. With the launch of our new portfolio and many more in the pipeline, we are confident of achieving that goal within the stipulated time frame”, she added.

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The all new and the world’s first 65/75 Premium UHD TV boasts of Pixelight HDR Technology, premium smart chip with Quad core processor with a dedicated button on the remote for NETFLIX, Ultra-smooth motion rate, 4X ultra-high definition and ultra-dimming feature. Additionally, the range is a visual treat, even when not in use, with its ultra slim depth; brushed steel and carbon weave design elements.

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A one of a kind metamorphosis of superlative luxury, pomp and efficiency, Vu also launched its 55/65 Curve UHD TV in the luxury segment. The suave and stylish Smart TV comes packed with 4K Ultra-high definition, A+ Grade Panel, 4x Quad core CPU and GPU and nScreen features.

Vu Televisions, is a market leader in affordable large size TV category, and is a consumer favourite for its company direct support, price and innovation.

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Price & Availability:

  • 65” Premium UHD TV – Rs. 1,56,000 and 75” Premium UHD TV – Rs 3,00,000, (Available at Flipkart)
  • 55” Luxury Curved UHD TV – Rs. 1,00,000 and 65” Luxury Curved UHD TV – Rs. 1,80,000 (To be available October 1st week onwards)

About Vu Technologies


Vu, which has pioneered innovative television technology, is a Television brand established in 2006 between California, USA and India. Built with the highest grade panels, the fastest processors and energy efficient power solutions, each VU television is designed to operate for over 100,000 hours in normal circumstances and provide the best picture quality even in brightly-lit environments. Consistently, VU has been winning hearts by receiving a 5/5 rating on multiple consumer forums, along with winning the “TV of the year award”. VU elevates the consumer experience by providing supremely personalized customer relations, understanding their entertainment preferences and in turn progressing rapidly to become the fastest growing TV brand in various segments. Having been associated with Exhibit in the past, VU continues its association by playing a pivotal role in TFT, September 2016.For more information, please log on to: www.vutvs.com

 

Transcend’s DrivePro Car Video Recorders: Drive Safer with a Reliable Eyewitness

Transcend Information, Inc. a leading manufacturer of storage and multimedia products, is proud to announce the complete DrivePro Car Video Recorder series, including the DrivePro 50, DrivePro 100, DrivePro 200, DrivePro 220, and DrivePro 520. Day or night, your DrivePro Car Video Recorder is your most reliable eyewitness on the road.

Every model in the DrivePro series captures crystal-clear Full HD 1080P (1920 x 1080) video at 30 frames every second, faithfully recording everything happening on the road with its wide 130° to 160° viewing angle and large aperture lens.

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Your DrivePro safeguards your valuable video record with its built-in battery to keep recording for 30 seconds in the event of power failure or interruption, plus the G-sensor emergency recording function protects video files from erasure after any unusual shock or impact is detected. The Auto Power On/Off feature ensures your DrivePro is ready whenever you need it.

The bright built-in 2.4″ color LCD screen lets you review video at any time, and your recordings can also be copied to PCs and other devices, and viewed with Transcend’s free-to-download DrivePro PC Tool for Windows. There’s also a quick snapshot feature to take photos at any time.

Capture every detail and every moment

The camera of a Transcend car video recorder is built to the highest optical standards, to capture critical details such as license plates, even in sub-optimal conditions. The DrivePro camera uses not just one, but 6 or even 7 glass lenses, plus an infrared filter lens, for sharp and clear images. Unlike competing products, this design avoids fogging from heat generated during long periods of operation, reliably recording in difficult conditions. The large aperture of the lens, from F/1.8 up to F/2.0, ensures clarity in low light.

Powerful navigation, driving assistance, and safety features 

Choose the DrivePro that’s most suitable for you. Start your journey into car video recording with the entry-level DrivePro 50 and DrivePro 100, move up a gear to the DrivePro 200 and 220, or accelerate to the front of the field with the powerful DrivePro 520. Features available in the range include GPS, rear-facing in-car camera, collision warning and driving assistance, and a mobile app with Wi-Fi connectivity.

The top-of-the-line DrivePro 520 features a dual lens camera: drivers can clearly capture both the road and the interior of the vehicle simultaneously, thanks to the rotatable rear lens with infrared LEDs for night vision.

Both the DrivePro 520 and the DrivePro 220 record GPS coordinates along with video, to precisely determine the location of an incident, or to display your journey path later with the free PC software.

The DrivePro 220 also offers innovative driving assistance functions, including Forward Collision Warning System (FCWS) to keep a safe distance at speed, Lane Departure Warning System (LDWS) to warn if the vehicle is drifting out its lane while moving at high speed, and Parking Mode, to record video and capture evidence automatically if the car is bumped while parked unattended.

DrivePro series car video recorders all include a free high endurance microSD Card, and are available with a choice of either a suction mount or adhesive mount and include a car lighter power adapter. Every DrivePro product is protected by Transcend’s two-year Limited Warranty.

Read more about the Transcend Car Video Recorders at: http://in.transcend-info.com/product/cvr

Where to buy: http://www.amazon.in/transcend

Transcend is a globally recognized leader in the manufacture of storage, multimedia and industrial products. Established in Taiwan in 1988, Transcend offers a full line of standard and proprietary memory modules, flash cards, USB flash drives, portable hard drives, solid-state drives, digital music players, card readers, multimedia products and industrial products. Transcend has established offices in the United States, the United Kingdom, Germany, The Netherlands, Japan, Korea, China and Hong Kong. As a customer-focused company, Transcend has the ability to quickly respond to the market’s changing needs. For more information, please visit http://in.transcend-info.com/

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