Super Women- Book Review

Super Women is a compilation of inspiring stories of 20 women entrepreneurs.The author is Prachi Garg,a Mirandian and an inspiration herself.She is co-founder of Ghoomophiro.com and Anmoluphar. An alumni of Great Lake Institue of Management, she is a passionate writer and fond of traveling. In many ways she herself is an entrepreneur and a successful one at that and a great role model for women.

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Super women brings to light the stories of twenty women entrepreneurs who have by their sheer hard work and will to succeed have found the right balance in their personal and professional lives, managing to hold fort on both fronts with equal dedication and love.


These women have foraged into a vast range of services like extending support to acid attack victims to providing free skin care solutions; online retail of lingerie, handmade bags and fashion accessories.
They have also found a niche in providing eco friendly utility products; some awe inspiring quirky merchandise; another very inspiring service has been to empower folk artists and showcase their art to the world to providing clinical assistance those suffering from depression and allied problems; image consulting to house hunting, arty solutions, to innovative marketing and corporate communication; from creating happy readers to making religious ceremonies simpler.
These super women have opened doors to some yet unexplored avenues.


The author very beautifully traces the journey of these women from their baby steps to finally realising their dreams and in the process providing us with various services.

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Kudos to these super women and Prachi, a super woman herself for bringing together this inspirational book.
Grab a copy and live the lives of these super women. A salute to Women Power.


Available on Amzon- Price Rs 123/-

Artisera ; an online marketplace that is redefining boundaries..!!

Artisera is an online destination for ‘artistic luxury’ where one can discover and buy unique pieces of fine art, collectibles, home décor, and furniture from India and around the world
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People often associate the word ‘art’ with paintings, but we’re redefining those boundaries. To us, art means to fill up a space in a beautiful way. Our emphasis is to promote ‘fine art’ as a whole, including contemporary and modern art as well as traditional art forms, sculpture, and photography. And we believe art should extend to other elements of our home and personal spaces as well, such as furniture, tableware, rugs, décor and more” Says the co-founder of Artisera, Lisa Jain. She and her husband Varun Bakliwal launched www.artisera.com in October 2015. Since then, through their ‘invite-only’ market place model, they have managed to partner with over thirty of the most trusted and reputed stores, galleries, designers and artists across the country to house a mix of contemporary and traditional pieces for the discerning client.

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Every piece on the website is either one of a kind or limited edition. The fine art ranges from traditional tanjores to photography and sculptures. There are rare vintage collatables and curios along with porcelean pieces, tableware and lighting. Accent chairs and tables, consoles and cabinets with their unique flair are also part of the collcection.

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Artisera works closely with its partners to curate the pieces you see on the website. If a client likes something listed on the platform, they can buy from it directly, and the order then gets fulfilled by the partners. They also cater to custom inquiries by clients; for e.g. if you’re looking for a specific style or piece, they will work with their partner network to try and source it. The partners include The Great Eastern Home, Balaji Antiques, Cocoon Fine Rugs, Jaipur Rugs, Sarita Handa, Essajees, PortsideCafé Furniture Studio, Vadehra Art Gallery, Kynkyny Art Gallery, Tasveer, Anemos and Navrathan Antique Arts to name a few.

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Although there are many interesting online ventures in the aspirational or luxury fashion space, there isn’t any single platform that helps individuals discover exquisite, non-mass manufactured, unique art pieces in all its different forms, from the best brands in the business. And that’s what Artisera is doing. They are very clear in their focus, and are catering to a niche, defined audience. Their clients could be young or old, experienced or novice, living in a big city or a smaller town, but they are all looking for high quality pieces, with a story and a history.

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The curation is what really sets them apart. They want the experience on the website to be similar to when you walk into a store or gallery filled with beautiful pieces, admiring every creation, enjoying the sheer process of discovery. At Artesera they understand that the buying experience is critical in the luxury space. And that’s why, even though they are an online store, there is a significant offline element to the Artisera experience. They speak to each client personally, offer advisory services, host gatherings and events to offer a ‘touch and feel’ experience, and help clients with art appreciation. The range of Collectibles is unique and hard to find. Working with some of the most well-respected dealers/stores in this space, they’ve managed to curated some exceptional curios, rare porcelain pieces, and vintage collectibles, which appeal to seasoned collectors as well as those who are just starting out.

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Knowledge and information about different art forms is still limited. And it’s very important for someone to feel comfortable and informed before making a high value purchase. And this is why at Artisera they look beyond selling. Through relevant, high quality, interesting content, they help people develop an appreciation for artistic luxury.

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“We also believe, that a luxury art and lifestyle business cannot be completely online. While many people will discover new ideas and sellers, buy products, and gain access to what is outside their city digitally, the touch and feel aspect will continue to be critical to some. And that’s why, we want to help our Partners not just with sales on Artisera, but also by driving more people to their physical stores, after being discovered online” Says Varun.

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About the founders and their journey

Artisera has been founded by the husband-wife duo Varun Backliwal and Lisa Jain with a vision to create an international art-focused luxury brand.

Varun is the fourth generation of a family that is associated with the fine arts and handicrafts trade since 70+ years. After spending close to a decade in the family business, he completed his MBA from IESE Business School in Barcelona. He then began working in the startup investment ecosystem and mentored retail-focused tech startups. That’s when the idea to marry his two areas of expertise struck him.

Lisa comes with extensive experience across investment banking in London and marketing and strategy in the education sector in India. Alongside Artisera, she also owns a successful education venture. She completed her undergrad at University of Warwick, UK and MBA at the Indian School of Business, Hyderabad. As an outsider to the art trade, Lisa brings a unique and fresh perspective to the business.

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They had understood that the digital landscape is evolving rapidly and the need to have meaningful online visibility cannot be ignored by traditional brick-and-mortar businesses. Although there were many interesting online ventures in the fashion space, there wasn’t any single platform that helped individuals discover exquisite, handcrafted, non-mass manufactured art pieces in all its different forms, such as furniture, fine art, collectibles etc. Here is where the opportunity was percieved.


“We have different personalities, backgrounds, and skillsets, but there is one common factor – both of us come from families with a strong entrepreneurial bent of mind. In fact, we were the first in our respective families to get a job. So after having spent some time successfully in the corporate world, we decided to come together, launch a business, and create jobs instead”


They are passionate about not just helping individuals buy (especially those new to this world), but also help them learn about, and develop an appreciation for different art forms. And that’s why they have a strong emphasis on educating and knowledge sharing at Artisera.


Lastly, having a deep understanding of this trade gives Varun and Lisa an advantage. The art and collectibles trade still operates in a very traditional way. Because of Varun’s background in his family business, they are able to solve very real problems for their partner brands, without asking them to shift their focus from what they know and do best.


So if you are planning to buy exclusive, unique and luxury gifts this festive season, think no more, just log on to  www.artisera.com and see your wish come true.. happy shopping..!!

Cancer Yenna Rascala..!!

Oxford Bookstore hosted the fifth exchange in the Pink Tea Cup Conversation Series titled “Cancer yenna rascalla!” with  Honorary Joint Secretary, Indian Cancer Society, Indra Jasuja, Director, Cancer Healer Centre, Dr. Deepika Krishna, Medical Director, Can Support, Dr. Reena Sharma and Nutritionist, Kavita Devgan in conversation with communication specialist, Kaanchan Bugga on 12th October, 2016 at Oxford bookstore, connaught place.

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The conversation revolved around Breast Cancer, October being the Breast Cancer Awareness Month. The talk aimed at creating awareness in society for actively fighting breast cancer by helping people understand what breast cancer is, how to detect the disease , its treatment options and ways to cope with the physical and emotional side effects . The talk bought out real life stories of breast cancer survivors who shared their experiences as to how to deal with the deadly disease as a patient, family or caregivers.

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Latest Technologies That Are All Set To Rock The Indian Wedding Scene…Featuring Ankur Garg’s Expert Knowledge!

With the festivities and wedding season all set to rock the nation, here is an insight on whats really going on in the weddings these days. Ankur Garg, the man behind Imperial Event & Wedding Planner, shares the latest technologies that are raging the Indian Wedding Scene.

“Marriages are made in heaven”. True; only until matrimonial websites and portals didn’t exist. Now the saying goes like, “Marriages are fixed over matrimonial sites, executed with high-tech planning and talked about, on the social networking sites”. Now this sounds really cool, isn’t it??

Indian weddings are supported with high income barrels to ensure that the guests never get over with the vulnerability. Technology, as we all know can make anything happen. Indian Wedding couples are making use of it to the fullest. Let’s see how?

GIF Cameras


Graphical Interchange Format Cameras are for clicking some really cool poses in a go and then you get to see it as animation on the screen set-up as if the pictures are moving! Friends and family at the wedding events love to gather up and mumble bubbly expressions to extend the drama!

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Drones


Sounding like one of the Bollywood superheroes, it is, in reality a super camera! Drones are wireless cams which are controlled by remotes in order to capture the best shots from the best angle in Indian Weddings. It has made things very convenient in this era when the couple doesn’t want anybody to steal the limelight when they adorn each other with jaimalas, not even the camera person! This is when drones are used to capture the moment perfectly from all the possible angles, i.e. , dronography. At Imperial Event & Wedding Planner there is a Drone expert team now.

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Selfie Sticks & Charging Booths


Fellas and family are always witnessed going mad over pictures and more of selfies but Oops.. there is a ‘low battery’ notification on the phone! In order to keep the fun on,  at Imperial Event & Wedding Planner the team ensures that charging booths are set up at the wedding venue which not only makes sure that your mobile’s battery doesn’t drain but also keeps your selfie stick at work (which is another latest technology at Indian Weddings)

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Ankur says, “Wrapping up the tech-savvy dynamics at the Indian Weddings, I would like to mention that it has just begun. Eyes are resting on some next level technologies like driverless cars to drive away the bride and robots at the venue to charm away the guests and so on..Our planners @ Imperial Event & Wedding Planner are well informed of all the technology moves. So plan it with us and look forward for a great experience for a wedding that is hard to forget for all the people who witness it”


So all those who planning big events and weddings you know now that there is an expert team which can provide you out of the box technology solutions that would not just charm your guests but also make your events memorable for one and all. So go for it!

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