Even when the temperature is soaring high in Delhi, nothing can stop the enthusiasm and energy of fashion lovers from visiting the summer edition of Rubaru. Rubaru, which is a brain child of 3 friends, Durgesh Goel, Minal Aggarwal and Vandana Aggarwal is a collaborative effort to curate brands for a unique and stylized experience. It gives both the brands and customers their value for time and money. As a customer one gets to experience so many brands under one roof and the brands also benefit by getting a greater exposure. Such exhibitions are always a win win situation for everyone. In its 15th edition, Rubaru, yet again proved to be a fashion and lifestyle extravaganza.
Over 50 brands, specializing in summer-wear, organic materials, summer chic and wedding bling jewellery, home décor, juttis and footwear, and even interesting food products, it was a packed house at Lalit Hotel. Tarot reading on the side, bling footwear bang in the centre of the hall and noted FDCI designers Rahul Singh, Abhi Singh and Gaurav Jagtiani coming together to form the perfect ensemble for a fashionable day out. Out-of-town travellers included brands who’d come from Jaipur, Lucknow, Punjab, Himachal and even Goa.
“No two brands at our exhibition have overlapping products or styles, and I only pick brands that I enjoy or would love to shop from, to give people a quality shopping experience,” says Durgesh Goel, founder of Rubaru.
The collection showcased by the designers was really chic and classy, and some of the pieces were truly mind-blowing. It seemed like a shoppers paradise. Me and my friend and my mom, enjoyed walking through the entire exhibition, picking up our choices and even posing with some of the designer pieces.
Given a chance, would have picked up a lot more stuff from the exhibition, but holding on for the next edition to indulge and splurge. Exquisite pieces of jewellery and some inso-western outfits really grabbed my attention and loved them.
A great evening spent splurging and having fun with friends..Rubaru was truly a delightful experience!
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